Speaking to consumer website Gamespot, Hirai discussed the company's preparations for the November launch, admitting that production lines have yet to begin full operation.
We haven't started manufacturing yet. Some of our ops guys were actually just in China, and also in Japan just reviewing the lines and everything else. But they are, again, preparing as we speak to get the manufacturing going," Hirai stated.
"We've not announced and we haven't set really a specific date to say, 'As of this day we're going to start manufacturing'."